• This Week In Internet Marketing 2016 08 30

      Hello and Happy Tuesday! This week in Internet marketing, we’ve gathered some of the best and most helpful articles from across the web. We’re looking at tips to boost conversions through user experience, as well as how to create and harness a community around your blog, and strategies for expanded text ads.

      Rise to the Top- 13 readers -
    • ScribbleLive Spark: Automate Content Research with Watchlists

      Welcome back to our ScribbleLive Spark series, where we outline tips and best practices to use our products for effective results. The first post in the series outlined how marketers can improve their workflows using ScribbleLive Plan. This week we dive inside ScribbleLive Insights and discuss how to use influencer research to fuel your content ideation.

      Visual.lyin Content- 7 readers -
    • State of Digital is expanding the chiefs team with Barry Adams

      “Hire the best people for the job and don’t be afraid to let them do the job.” It’s a management saying you hear a lot. It’s also something most managers don’t do. When I asked Sam Noble to become chief editor of State of Digital, I tried to do just that: hire the best person for the job. Even though we are all in it on an honorary basis.

      Bas Van Den Beld/ State of Digital- 6 readers -
  • Google Updates Threshold For Seller Rating Extension

    Although it has not been officially released by Google, some businesses who use PPC have been seeing a change being implemented in AdWords which has increased the threshold of ratings for the seller rating ad extension to appear from 30 reviews to 150. All of the other factors for the seller rating ad extension to appear have not change including the following: The new 150 r ...

    Will Green/ ppc.orgin Paid Search Google- 4 readers -
  • 5 Ways to Get More Hours in the Day

    There’s one commodity that always seems to be in short supply, with no way to get more of it. I’m talking about time. I don’t think I’ve met a small business owner yet who didn’t say something like, “There just aren’t enough hours in the day!” As far as I can tell, there are only two ways to give you more productive hours each day.

    Susan Solovic/ Constant Contact -
  • Writing Copy For The Web: The 80/20 Guide to Copywriting For Entrepreneurs

    If you want to write things that inspire action — web sales pages that effectively sell your product, emails that readers will click on and share, etc. — this article is for you. I repeat: if you want to make things on the internet that work, if you want to publish webpages and videos and podcasts and emails into the world that get results, you’re in the right place.

    Chase Reeves/ Fizzle- 6 readers -
  • Google AdWords: the dos and don’ts of callout extensions

    Callout extensions are a really important component of Google AdWords, and they can be incredibly useful in describing what your business has to offer that may not be clear by your links and description alone. Take the example below from Google: “Acme Electronics” uses AdWords and is able to list their website in the first line, general business description in the second lin ...

    Amanda Disilvestro/ Search Engine Watch- 6 readers -
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